mdClassifieds puts your print ads online and creates new opportunities for you and your advertisers. The mdClassifieds application is a powerful, mature and flexible online classified display and liner solution that was designed to meet the business needs expressed by Morris Communications classifieds managers. mdClassifieds' time-tested elements and financial success have created the backbone for all Morris Classified applications. mdClassifieds is available both as an ASP model or licensable in an Oracle/Unix environment.
mdClassifieds lets you create a new revenue stream that flows 24 hours a day, and generate more traffic for your Web site. Your advertisers benefit from increased circulation among current and new customers of your product, and the ability to enter their own ad orders. Your customers find the classifieds they are looking for in more places and can easily become advertisers themselves by entering their own ad orders.
| The Florida Times-Union
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Amarillo Globe-News
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The Oakland Press
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FEATURES AND BENEFITS
Local control supports both centralized
and decentralized
implementations - Eliminates customization
fees.
Incorporates display classifieds technology - Opens new revenue streams and produces up-selling opportunities to you and current advertisers.
Supports multiple views for sharing and
aggregation
of data,
including local, regional,
and national
views -
Gives you
the ability
to experiment
and grow
new opportunities.
Supports multiple pricing options - Implementation of flexible rate structure across multiple classified categories is a breeze.
Hosted service - Full integration
into one's current Web site can be completed very quickly.
Optional approval workflow mechanisms - Enables previewing, editing and approval or rejection prior to publishing.
Front-end processing and fielded data matching - Eliminates manual labor through the use of bulk uploads.
Web-to-print - Eliminates manual labor associated with taking online orders for classified advertising and the posting of classifieds into the print product.


